# One fixed-scope brief to show why the deal is stalling and what to fix first
Use this when a live B2B software decision is slowing and the team is under pressure to react. The brief tells you what is primary, which wider reaction would be expensive, and what to do first instead.
## Snapshot
### Price: $1,500
One fixed-scope decision diagnosis with a transparent public price.
### Outcome: Primary blocker
Name what is actually slowing the decision before the team rewrites the wrong thing.
### Scope: One live decision
Built for one real decision that is already drifting, not a generic strategy exercise.
### Turnaround: 3 business days after complete intake
Private delivery starts after payment is verified and the complete intake is in hand.
## Best Fit
This offer is for teams with real commercial pressure already on the table. The brief is usually cheaper than another quarter of drift or another wrong sprint.
- A live deal, expansion, or shortlist decision is already moving slowly.
- Different people inside the team are pushing different explanations.
- You need one internal artifact that names the blocker and the wrong move to avoid.
- You want to keep the first purchase async, fixed-scope, and fast.
## Deliverables
### Primary blocker
A tighter view of what is actually slowing evaluation right now.
### What is secondary
Clear separation between what matters and what is merely adjacent or derivative.
### Tempting wrong move
Direct guidance on the change that would feel productive while still hitting the wrong surface.
### First safer move
One narrow next move the team can act on immediately.
## Process
### Step 1: Add the rest of the intake
Before Stripe, CitrusGate already captures work email, company URL, and the live stalled decision. After checkout, add competitor context, suspected blocker, deadline, and any detail that sharpens the brief.
### Step 2: Research and synthesis
The workflow structures evidence, ranks decision pressure, narrows the first correction, and reviews the memo before private delivery.
### Step 3: Receive the brief privately
You get a secure private release designed to change the next internal move, not to add another process layer.
### Step 4: Stop at one brief unless more is clearly justified
The first purchase is meant to stand on its own. Only scope broader follow-on work if the first brief makes a recurring need obvious.
## Commercial Model
The initial offer stays simple: one fixed-scope brief, one clear price, and one concrete outcome. Broader ongoing work is a separate decision only if the first brief proves it belongs.
### Decision Friction Brief ($1,500)
Fixed-scope, async by default, and designed to keep the first purchase simple.
- Single internal brief
- Best for one live decision problem
- No required call
## Not A Fit
This offer gets weaker when it is asked to become a generic strategy deck, a battlecard project, or a substitute for a full in-house research team.
- Not for teams that want customer-facing battlecards or polished sales collateral.
- Not for teams that want a workshop-heavy first engagement.
- Not for vague curiosity when no real decision is on the table.
- Not for buyers who need a full win-loss interview program as the first step.
## Next Step
Read the specimen briefs first. If the diagnosis quality matches the drift in your pipeline, buy one brief before another month or rewrite goes into the wrong fix.
- Primary action: Start the brief - $1,500 (https://archive.citrusgate.com/order)
- Secondary action: Read the specimen briefs (https://archive.citrusgate.com/example)